| INFLUENCE OVER 50
ABOUT THE BOOK
In a noisy marketplace where younger, trend-driven agents dominate social media, many seasoned professionals over 50 feel overlooked. But here’s the truth: experience is the one thing you can’t fake — and it’s your greatest competitive edge.
Influence Over 50 is the blueprint for turning decades of wisdom into unstoppable influence. Bobby Minor delivers straight talk, practical frameworks, and powerful strategies designed to help seasoned agents reclaim their authority, attract clients, and outsell the competition.
Inside the book, readers will discover how to:
✔ Market themselves as the trusted, go-to agent in their community
✔ Master social media without gimmicks, overwhelm, or burnout
✔ Transform their story into their strongest marketing tool
✔ Outshine younger competitors by focusing on results, not trends
✔ Build a personal brand that leaves a legacy, not just closes deals
This isn’t about reinventing yourself. It’s about letting the world finally see the influence you’ve already built.
- INFLUENCE OVER 50 -
BOBBY'S TOP KEYNOTES & WORKSHOPS
Bobby’s keynotes and trainings bring Influence Over 50 to life, equipping audiences with both inspiration and practical strategies they can use immediately.
The Age of Influence 🎤
How to Make Your Experience Matter Again (Flagship Keynote) Experience used to be the ultimate differentiator in real estate. Not anymore. In today’s market, attention beats tenure every time. This keynote shows agents how to combine their hard-earned experience with modern influence strategies so they stop losing business to less seasoned but more visible competitors.
Attention + Experience 🛠️
Building the Perfect Personal Brand Online Agents audit their own brand and create a step-by-step visibility plan to showcase their experience where clients actually see it.
The Trust Factor 🎤
Turning Followers Into Clients Without Feeling Salesy People don’t hire the most aggressive salesperson; they hire the agent they trust. This talk shows how to authentically build relationships online that lead to loyal clients and repeat business.
Authority in 60 Seconds 🛠️
Mastering Reels, Shorts, and TikToks Agents film and publish a short-form video during the session — walking away with content live and ready.
The Midlife Advantage 🎤
Why Agents Over 50 Can Thrive in the Digital Era Age isn’t a disadvantage — it’s an edge. This inspiring keynote reframes midlife experience as a competitive advantage and shows seasoned agents how to pair their wisdom with digital tools to thrive in today’s market.
The Midlife Advantage 🛠️
Digital Confidence for Agents Over 50 Step-by-step training designed for seasoned agents who feel “late to the game” but want practical tools to thrive online.
| INFLUENCE OVER 50
WORK WITH BOBBY
Event organizers love Bobby because he doesn’t just motivate — he equips. His sessions combine raw honesty, humor, and practical tools that agents can apply the very next day.
Audiences walk away knowing how to:
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Reclaim their confidence in a competitive market
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Use social media authentically and effectively
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Turn decades of experience into market authority
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Build careers — and lives — that create lasting impact
Whether it’s a national convention, brokerage training, or mastermind, Bobby leaves audiences inspired, challenged, and ready to act.
| INFLUENCE OVER 50
ABOUT BOBBY MINOR
Bobby Minor is a Fort Worth–based real estate professional, author, and national speaker who has shared the stage with legends like Les Brown and Zig Ziglar. As the founder of Kalo Creative, a digital agency that serves nonprofits and purpose-driven brands, Bobby blends 25+ years of experience in sales, marketing, and leadership to help others grow their influence, impact, and income.
He’s sold hundreds of homes across Tarrant County while teaching seasoned agents how to stay relevant and dominate in the digital age. But his impact reaches far beyond real estate — Bobby has helped nonprofits expand their reach, coached entrepreneurs to build brands that matter, and created systems that empower professionals nationwide to lead with authenticity and confidence.
Zig Ziglar once said, “Bobby Minor brought a message that opened my eyes in a significant way.” And Les Brown added, “After hearing you speak I now have clarity. The world is waiting on your talents, Bobby!”
A husband and father of three adult children, Bobby’s as real as they come — a lifelong fan of baseball, tacos, and travel who proudly carries his hometown spirit wherever he goes.
His tagline says it best:
Fort Worth Roots. Real Estate Results.
“Bobby doesn’t just talk about influence — he shows you how to live it. His strategies gave me the confidence to step into social media and own my space as a trusted agent.”
— Kelly H., eXp Realty
| GET IN TOUCH
BOOK BOBBY
If you want your audience to walk away with more than motivation — if you want them to leave with tools, strategies, and confidence to thrive — Bobby is the speaker you’re looking for.
👉 To bring Bobby to your next event, click the link below and fill out the interest form.
Phone:
817-723-6208
Email:
Location:
Based in the Dallas-Fort Worth Metroplex